The online shopping is a procedure in which supplies and services are mutual between customers and suppliers via the Internet. The cash flow, logistics and information on the Internet are incorporated in online purchases. The quantity of per capita utilization of consumers who make purchases online was 1338 RMB, occupying the first in China.The Chinese online shopping industry maintains high growth.The large number of Chinese Internet provides an optimistic future for the market for online shopping. With the development and maturity of the Chinese Internet business-related purchases online (online payment service, honest, paying third party, the recommendation of logistics and research of purchase), the Chinese Internet users are beginning to taste the online shopping as their main mode for the purchase of your convenience. In subsequent years, the Chinese market for online shopping is still a strong growth. In fact, the duration of the online shopping requires a certain period. The maturity of online shopping occurs when the speed of online shopping popularity remains at a certain level.